Vision
QubeServ is dedicated to serving you – our customer, in your best interests. We help you to move faster, with the focus and direction to grow into a bigger and stronger organization.
Mission
We work with you because we believe that to grow and make sustainable profits, your business requires People & Culture, Finance Management and Competitive Strategy.

About
Hi, I am Lai Hoon. I am a Chartered Accountant with 25 years of solid experience.
Prior to setting up Qubeserv, I was Group Financial Controller of a publicly-listed company. Being heavily involved in the implementation of Enterprise Resource Planning (ERP) systems, I saw the need for all companies, SMEs included, to jump onto the digital bandwagon.
Common issues faced by SMEs, such as managing staff and customers, optimising cost efficiency, getting the right people with the necessary skillset often hinder the ability of their businesses to grow.
To help address these issues is why I started Qubeserv.
Testimonials

...adept at highlighting potential problems and at designing solutions to those problems.
Francis Benedict Ryan
Chief Financial Officer
Francis Benedict Ryan
Chief Financial Officer
Ms Chng Lai Hoon started her career at Petra Foods Limited in 2004 as Corporate Finance Manager. During her 9 years stay she has since rose to the position of Group Financial Controller. She now assists the Group CFO in managing the Finance and Accounting function of the Petra Foods…

...very reliable, and dependable; can handle pressure under difficult circumstances, work well in a team.
Chin Koon Yew
Chief Financial Officer
Chin Koon Yew
Chief Financial Officer
Ms Chng Lai Hoon started her career at Petra Foods Limited in 2004 as Corporate Finance Manager. During her 9 years stay she has since rose to the position of Group Financial Controller. She now assists the Group CFO in managing the Finance and Accounting function of the Petra Foods…

Her ability to act as “mentor and coach” touched many in the organization.
Edmund Ee Kim Seng
Chief Financial Officer
Edmund Ee Kim Seng
Chief Financial Officer
Ms Chng Lai Hoon started her career at Petra Foods Limited in 2004 as Corporate Finance Manager. During her 9 years stay she has since rose to the position of Group Financial Controller. She now assists the Group CFO in managing the Finance and Accounting function of the Petra Foods…

Her ability to read the situation with great deal of accuracy and designing practical solutions to these problems.
Tan Chin Guan
General Manager
Tan Chin Guan
General Manager
The company has engaged Ms Chng Lai Hoon of Qubeserv Pte Ltd as its management consultant since November 2019. Under the engagement, she is tasked to perform a review of our financial and operational processes with the goal of strengthening our financial system and use of data in driving decision making and right actions for operational efficiency and
profitability.
To-date, the areas that she has been working on for the Company are as follows:-
1. Financial and Management review of busness processes and sfinancial analysis for forecasting.
2. Advisory role in key financial and operational areas for improvements
3. Setting up Kpls for Company and functional areas for monitoring and improvement
4. Creating Monthly Financial reporting system
5. Organizing and facilitating monthly sales and management meeting
6. Reviewing and advising the Company on possible digitalization road maps
7. Advising on other matters including Human Resource, Treasury and Taxation
8. Reviewing working capital management including inventory, credit risk and cash flow
We see improvement in the areas that Lai Hoon has covered due to her ability to read the situation with great deal of accuracy and designing practical solutions to these problems. She has the ability to clearly explain complex concepts and logic to our colleagues in Ban Choon.
I have worked closely with Lai Hoon and found her to be an exceptionally motivated and knowledgeable consultant who is versatile and dedicated to helping us during COVID-19. With her strong interpersonal skills coupled with a sharp and inquisitive mind,I believe Lai Hoon is the consultant who can make a difference to a Company that engages her services. Please do not hesistate to contact should you have any question about Lai Hoon.

“can be fully trusted to carry out her duties with a high level of professionalism and diligence”
Mr Lim Chin Tong
Managing Director
Mr Lim Chin Tong
Managing Director
This is to certify that Ms Chng Lai Hoon, NRIC No. 57047010A, joined our Company on 27 February 1995 as a Personal Assistant to Chief Executive and was promoted to the position of Director (Corporate Planning) the following year due to her outstanding performance. ln 1999, after the Company was listed on the Singapore Exchange, Ms Chng was further promoted to her current position of Executive Director of the Company reporting to me. Ms Chng was also appointed as a member of the Executive Committee of the Group.
As a key member of my management team, Ms Chng was instrumental in the successful implementation of several extensive strategic plans for the Group that include Initial Public Offering exercise, profit forecasts and funding for major projects, as well as the set-up of a reporting system for Corporate Governance. Her responsibilities spanned the Group’s treasury, capital budgeting, management and statutory reporting. Ms Chng also led a team that completed our Oracle Financials project during year 2o0o.
During the course of her employment, Ms Chng has vividly demonstrated herself to have an analytical mind and effective problem-solving skills. She is also a very dedicated and committed employee who can be fully trusted upon to carry out her duties with a high level of professionalism and diligence. Moreover, under her efficacious leadership, Ms Chng and her team were able to complete all tasks assigned to them, such as the reports for the EXCO, Audit and Board, with very high standards consistently despite very tight deadlines.
Highly spirited and motivated, Ms Chng is amiable and works well with all colleagues. For instance, she is popular among her peers and has established great rapport with both internal and external auditors on various audit and accounting issues during lPO, interim and full year audits. Ms Chng resigned to pursue her post-graduate studies and I would like to commend her for her contributions to our Company in the areas of financial analysis, capital budgeting and accounting processes. I believe she will be an asset to any organisation and I have no reservation in recommending hr.

“successfully defended additional tax assessments pertaining to transfer pricing”
Nancy Florencia
President Director
Nancy Florencia
President Director
As the President director at PT Perusahaan Industri Ceres and director at PT General Foods Industri, I had the pleasure of working with Ms Chng Lai Hoon whom was employed as our Group Financial Controller in 2004. During last 15 years, we worked together on a few key projects related to transfer pricing, disposal of cocoa ingredient business and implementation of enterprise resource planning and business intelligence project.
Lai Hoon had helped us to successfully defended additional tax assessments pertaining to transfer pricing, completed the sale of cocoa ingredient business and provided practical solution for ERP system implementation. I always knew I could rely on her to help my finance team to resolve problems and meet deadlines. She was an employee who is pro-active, result oriented, responsible and always kept herself abreast of latest development in accounting standards, taxation and financial technology. She is creative, energetic and is willing to devote all her time to get the job done.
While Lai Hoon’s professional expertise and experience was valuable to our Group, she was also a good team player who appreciate cultural differences. Optimistic, engaging and easy to get along, she was able to foster many positive relationships within finance department as well as throughout the company. Lai Hoon has also earned the trust and respect from bosses, colleagues, external consultants and auditors.
I deeply appreciate her dedication and contribution and would like to wish her all the best in her future endeavours.